For each piece of content in 2024, the majority of businesses spend between $550 to $2,000
In 2024, financial investment in individual content pieces reveals that most businesses allocate between $550 and $2,000. This funding bracket indicates a valuation of content that accounts for quality, research and the potential to engage effectively with target audiences. It reflects an understanding that investment in content can influence a range of outcomes, from brand reputation to consumer action. Such investment levels suggest that businesses recognize the role of content not merely as a marketing tool but as an asset with the capacity to drive meaningful results.
Source: Forbes
URL: https://www.forbes.com/advisor/business/software/content-marketing-statistics/